Focused strategy
Campaigns are shaped around your best services, ideal customers and the local areas you actually want to serve.
Reach people who are ready to buy - without wasting your budget on vague campaigns. I plan, build and optimise practical paid advertising that turns clicks into genuine enquiries.
Illustrative dashboard - not client performance data.
A few clicks are not the goal. Your campaigns need the right message, the right audience, a clear next step and reliable tracking. That is the system I build around your offer.
Campaigns are shaped around your best services, ideal customers and the local areas you actually want to serve.
Ads, landing pages and calls to action work together so visitors can understand your offer and enquire quickly.
Track calls, forms and meaningful actions so future decisions are based on evidence - not vanity metrics.
Whether you are launching paid ads for the first time or need a cleaner setup, I connect the technical and marketing pieces that make a campaign useful.
Appear when customers in Toowong and nearby Inner West suburbs actively search for what your business offers.
Introduce your offer to relevant local audiences across Meta's platforms.
Give every paid click a focused page with a clear message and next step.
Understand which campaigns contribute to calls, forms and customer enquiries.
I am the Toowong-based person behind ThatGermanGuy. My technical background means I can look beyond the ad account and help connect campaigns with the website, tracking and customer journey.
You get a direct point of contact who can explain what is happening in plain English and keep the moving parts connected.
We start with the commercial goal, then build only what the campaign needs.
We review your offer, current website and any existing Google or Meta campaigns.
You receive a clear recommendation for audience, message, budget and next steps.
I set up the campaign, conversion actions and focused landing experience.
Real data guides changes to ads, targeting, pages and budget allocation.
Let me identify tracking gaps, wasted spend and practical opportunities.
A few useful answers before we talk.
Google Ads is often strongest when people already search for your service. Facebook and Instagram Ads can be useful when you need to create awareness, show a visual offer or retarget website visitors. The best starting point depends on your service, sales cycle and available budget.
There is no useful one-size-fits-all number. Your market, average sale value, location and search demand all matter. The audit is designed to recommend a realistic testing budget before you commit to a campaign.
Yes. I can review account structure, targeting, search terms, ads, conversion tracking and the landing page. You will receive practical priorities based on what is already in place.
Not always. If an existing page matches the ad and makes it easy to enquire, we can use it. If the page is broad, slow or distracting, a focused landing page will usually give the campaign a better foundation.
Ads can begin generating traffic soon after approval, but reliable optimisation takes data. No responsible manager can guarantee customer numbers. The aim is to build a measurable system, learn from real behaviour and improve it over time.
See what local customers say about working with ThatGermanGuy.
EXCELLENT Based on 19 reviews Posted on Google Southern Cross Roofing CoTrustindex verifies that the original source of the review is Google. We connected with Ben to design, build, and launch our website and honestly, he absolutely nailed it. We were a brand-new company starting from scratch with zero content and no existing website. Ben made the whole process seamless from start to finish and created something that truly reflects who we are as a business. His pricing was more than fair, and his patience with us (while we got our heads around everything) was next level. He didn’t just build a website he made sure we understood it, so we can confidently manage and update it ourselves. On the rare occasion we get stuck, Ben jumps in straight away and sorts it no fuss, no delays. If you’re looking for someone reliable, skilled, and easy to work with, we couldn’t recommend Ben more highly.Posted on Google lijean beierTrustindex verifies that the original source of the review is Google. That German guy was enthusiastic, efficient and able to solve all our website issues. Thank you Ben!Posted on Google Joanne LaundonTrustindex verifies that the original source of the review is Google. The new computer was set up with transfer of what we needed within an hour. Great service and advice was such a pleasant experience. Could not recommend highly enough. Thank youPosted on Google Andrew 2 GormleyTrustindex verifies that the original source of the review is Google. Fantastic support. We had a very difficult phone software issue. Benjamin identified the issue very quickly and we left smiling soon afterwards.Posted on Google Le'Artisan BakeryTrustindex verifies that the original source of the review is Google. Great work with reasonable price.Posted on Google David WoodardTrustindex verifies that the original source of the review is Google. Laptop was not loading Windows so was not usable. After dropping off, the laptop was fixed quickly and is now working properly. Would recommend.Posted on Google Cameron DTrustindex verifies that the original source of the review is Google. I had a unique need for data analysis. Ben was one of only a few people willing to take on the work. He investigated options and executed the work quickly, providing great value. I would not hesitate in connecting with him for any of my future IT and computer needs.Posted on Google Peter KoevariTrustindex verifies that the original source of the review is Google. I had a lot of heat building up in my laptop and driving me crazy... so I took the computer over to Ben and asked how we can get into it. He not only opened it up right in front of me, but went above and beyond to make sure that it was running like new again with great airflow. 10/10 recommended!Posted on Google Valkyrie VegaTrustindex verifies that the original source of the review is Google. Had a very helpful experience here! I was searching around the general area just to get a quote over the phone, most other shops were saying come in but Ben took me through some potential options and fixes. When that didn’t work and I ended up taking it in anyway he was still very helpful, gave me a call explaining what I needed to do! Very personable and as a bonus just seemed genuinely interested in the job he does which was wonderful to see.Posted on Google SHO RAJGARHTrustindex verifies that the original source of the review is Google. Highly recommend ThatGermanGuy for phone and computer repairs. They’re quick, efficient, and the prices are fair. Super friendly staff!Verified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more
Tell me about your business, your ideal customer and whether you already run ads. I will get back to you for a practical first conversation.